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Night Vision Goggles and Blended Spaces
One of my favorite Super Bowl ads is also a good example not only of metaphor theory in advertising, but of a phenomenon called “mental space blending.” Gilles Fauconnier and Mark Turner developed the...
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Zombies and The Lord’s Supper? You Bet!
Editor’s note: We believe in a God who actually chose to take on human flesh–and culture–in order to save. This intersection of Gospel and culture has always been a bit of a touchy subject, but one...
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